Project Scope & SMART Objectives

• Automation Transition all manual operations to fully integrated digital workflows across the organization.
• Scalability Build a technical foundation capable of supporting franchising and leisure industry expansion.
• Compliance Achieve ISO 9001 (Quality Management System) certification and establish formal risk management frameworks.
• Profitability Stabilize sales and reduce overhead through enhanced CRM integration and digital marketing.

Critical Success Factors

• Data Integrity Accurate migration of market research and specialized industry knowledge without loss or corruption.
• Regulatory Alignment Full compliance with ISO 9001 quality management standards
• User Engagement Successful transition of all staff away from legacy manual methods — high adoption is non-negotiable.

Summary

This is a full-scale digital transformation of a hospitality and leisure holding company — covering operations, finance, sales, compliance, and technology. The vendor must deliver both strategic consulting (audit, roadmap, change management) and technical implementation (ERP/CRM procurement, deployment, go-live support), with the ultimate goal of making the business profitable, scalable, and franchise-ready.

Purpose & Strategic Goal

The client is undergoing a comprehensive digital transformation with AI at its core, aiming to:

• Automate manual processes
• Increase operational efficiency
• Become a regional leader in industrial automation and intelligent supply chain management

Project Scope — What the Vendor Must Deliver

AI Opportunity Identification

• Identify and evaluate 10–15 AI opportunities across all operational areas
• Prioritize 3–5 AI use cases with complete business case documentation and quantified ROI projections

Strategic Consulting

• Develop a comprehensive AI adoption strategy aligned with business goals
• Design technical architectures for AI implementation
• Establish a governance framework for enterprise-wide AI scaling

Production MVP Implementation

• Deploy a production-ready AI MVP within 6–8 weeks
• Demonstrate immediate, measurable business value
• Validate the overall AI approach before full-scale rollout

Training & Capability Building

• Build internal AI security awareness
• Develop operational AI capabilities through comprehensive training programs

Predictive & Automation Capabilities

• Improve predictive maintenance
• Optimize supply chain forecasting
• Reduce manual intervention in repetitive workflows

Summary

This is a strategic AI transformation engagement — not just a technology project. The vendor must deliver both immediate tangible results (the MVP) and long-term strategic foundations (governance, architecture, training) to position the client as a regional industrial AI leader.

Overall Objective

To help the Ministry systematically measure, track, and steer digital transformation initiatives across all its entities, functions, and programs in a consistent and transparent manner — aligned with national digital priorities.

Scope Area 1: Digital Transformation Monitoring Platform

#	Deliverable
A	Analyse existing digital transformation initiatives, programs, and monitoring practices across the Ministry
B	Design and define a centralized electronic system to monitor and measure digital transformation maturity and performance
C	Define main indicators, sub-indicators, KPIs, and performance metrics aligned with national strategies
D	Enable continuous monitoring of progress and link performance results to improvement initiatives
E	Design executive dashboards and periodic analytical reports for senior management decision-making

Scope Area 2: Digital Transformation Maturity Assessment & Alignment

#	Deliverable
F	Assess the current digital maturity of the Ministry and its affiliated entities
G	Conduct a structured current-state assessment and gap analysis against national digital transformation frameworks
H	Identify short-, medium-, and long-term priorities for digital transformation enhancement
I	Map existing digital initiatives and projects to national digital transformation objectives
J	Define the target state and develop a phased implementation roadmap

Strategic Outcomes Expected

Performance & Measurement

• A unified set of KPIs and reporting mechanisms
• Evidence-based decision-making at executive level
• Early identification of gaps, risks, and improvement opportunities

Governance & Oversight

• Link performance measurement with planning, prioritization, and continuous improvement
• Strengthen institutional oversight of digital transformation

Sustainability & Scalability

• Framework designed to be adaptable and scalable over time
• Structured knowledge transfer to build internal Ministry capability
• Ministry can independently maintain and enhance the framework beyond the engagement

Summary

This is a strategic consulting and framework design engagement — not a pure technology build. The vendor must deliver both a technical monitoring platform and a governance/maturity framework, ensuring the Ministry develops the internal capability to sustain digital transformation measurement long after the project concludes.